In 2013, a story of deception and survival made headlines. Australian blogger Belle Gibson claimed to have overcome “malignant brain cancer” through natural treatments, rejecting chemotherapy. Her story inspired thousands, leading her to launch a successful wellness app and a book, “The Whole Pantry.”
Magazines like Elle Australia and Cosmopolitan praised her, but it all turned out to be a lie. She never had cancer nor made the charitable donations she claimed. In 2015, she admitted her deception in an interview, though without taking full responsibility.
Netflix explores the case in the miniseries “Apple Cider Vinegar,” delving into her manipulation and the impact of her fraud. It joins other productions about con artists like “Inventing Anna” and “The Dropout.” The series highlights how Gibson exploited vulnerable people, promoting unproven alternative treatments.
Gibson’s deception is a reminder of the dangers of following medical advice from unqualified influencers. In 2017, she was found guilty of deception and fined, though she has yet to pay. In recent years, she has kept a low profile, except for occasional appearances.
The case underscores how easily social media can amplify fraud and the importance of skepticism when faced with promises of miraculous cures.
In 2024, Brazilian wellness influencer Kat Torres was found guilty of human trafficking and slavery.
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